Why Performance Marketing Matters

Performance marketing gives brands clarity, accountability, and the ability to scale with confidence. Instead of guessing what works, every dollar is tracked, measured, and optimised to deliver tangible business outcomes.

Creates a predictable pipeline of leads and sales

Provides full visibility into return on investment

Scales efficiently as your business grows

For modern brands, performance marketing isn’t just another channel, it’s the engine room of growth. With the right strategy and execution, it ensures your business is always in front of the right people, at the right time, with measurable results to back it up.

Our Process

Consulting-Led Onboarding

We start with strategy before anything goes live. Through a consulting-led onboarding, we refine your brand’s messaging framework, identify your unique selling propositions, shape your offer strategy, and set realistic business and marketing goals. This ensures your campaigns are grounded in clarity from day one.

Our Process

Creative Strategy

At the heart of modern marketing is creative. With a team of 12+ full-time content creators, we collaborate with you to plan and execute your first shoot. From photos to video, we capture assets that showcase your brand and fuel campaigns across every channel.

Our Process

Website Audit & Conversion Rate Optimisation

Getting eyes on your brand is one thing, converting them is another. Our sales-led process turns your website into a high-performing hub, ensuring every click has the best chance of becoming a customer through structured audits and CRO improvements.

Our Process

Execution, Speed & Scaling

With strategy and creative in place, we move fast. Campaigns are launched, tested, and iterated to identify what works. From scaling ad spend profitably to capturing new creative and testing fresh messaging, we focus on sustainable growth at speed.

Why Choose Launch as Your Growth Partner

We go beyond campaigns, we build lasting partnerships that fuel real business growth.

01

Business Owners, Not Just Marketers

We aren’t just marketers, we’re business owners ourselves. With a portfolio of companies, successful exits, and scaled brands behind us, we understand business inside and out. This gives us a commercial lens that few agencies can offer.

02

Everything Under One Roof

Launch brings creative, digital, and web together under one roof, removing the need to juggle multiple third parties. From content to performance marketing to website builds, we deliver a seamless end-to-end growth solution.

03

Built for Long-Term Growth

We don’t just focus on today’s campaigns, we help you plan for the future. That means setting up strategies and systems that scale, and working with you on the path to eventually bring your marketing in-house, ensuring sustainable long-term growth.

case studies

Real Results. Proven Growth.

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Digital
Levels of You

Launch rebuilt Levels of You’s marketing engine with a new website, full-funnel campaigns, and creative testing — generating 350+ leads, reducing CPL by 60%, and driving successful expansion across Australia.

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Creative
Digital
Block Blue Light

BlockBlueLight partnered with Launch to rebuild its website for global scale. We designed and developed a CRO-driven, multi-region site supported by in-house photography, animations, and 3D renders. The result is a high-performing platform that delivers a premium customer experience worldwide, strengthens brand positioning, and supports continued international revenue growth.

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Digital
Ecommerce
Australian Eucalyptus

Australian Eucalyptus is a fast-growing eCommerce brand producing natural cleaning and wellness products. Built on authenticity and sustainability, the brand wanted to expand beyond brick-and-mortar sales and unlock online growth at scale.

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Ecommerce
Creative
Digital
Dr Libby/Bio Blends

Launch partnered with Dr Libby’s Bio Blends on a go-to-market iron supplement campaign, blending education, authority, and performance marketing — achieving 100% YOY growth, strong sales uplift, and scalable acquisition.

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Creative
Digital
GEA

Launch became GEA’s end-to-end creative partner, producing 25+ shoots across NZ and delivering global campaign assets — including the T8500 Rotary launch video — elevating brand consistency, production velocity, and international impact.

FAQs

How much do you charge?

Our pricing is typically similar to hiring an internal marketing coordinator (FTE). The difference is you get the expertise of our full team across creative, digital, and web. Over time, as we help you build and hire internally, our retainer usually reduces.

What results should I expect?

On average, service-based businesses working with us see their leads double within 12 months, often without increasing their advertising spend. Every business is different, but our frameworks are built to deliver sustainable, measurable growth.

How long is your agreement?

We work with clients on a 12-month term with a 60-day termination window. This gives us the time to test, refine, and scale campaigns while providing you flexibility if things change.

What does your consulting team do?

Our consulting arm operates like fractional executives inside your business. That includes a Chief Commercial Officer (revenue, sales, marketing), Chief Operations Officer (staff, systems, processes), Chief Product Officer (go-to-market, pricing), Chief Financial Officer (long-term planning), and Chief Marketing Officer (team training, strategy).

How do you work with internal teams?

We see ourselves as an extension of your team, not a replacement. Our goal is to help build your internal capability, align marketing with business goals, and eventually transition more ownership in-house while we continue to drive strategy and performance.

Why Partner With Launch?

No more content that looks nice but doesn’t move the needle. Partner with a team that lives and breathes creative, backed by data, strategy, and execution.